Elon Musk’s X has seen a decline of 11 million users in the EU in the last five months.
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X's user base in the European Union is now officially lower than it was prior to Elon Musk's acquisition of the company. According to a new report from X (formerly Twitter), the social media platform now has a total of 94.8 million monthly active users in the EU. That's a loss of roughly 11 million European users from X's previous transparency report.
This decline in X's European user base has continued. In 2022, before Musk acquired the platform, it had more than 100 million users in Europe.
How do we know X's user base is dropping in the EU? As part of the EU's Digital Services Act (DSA), tech companies like X are required to provide content moderation transparency reports throughout the year. This regulation compels X to share internal information, including its monthly active user base, that it might otherwise keep private.
This week, X published its April DSA transparency report, covering October 2024 through March 2025. The latest report indicates that X's user base in the EU has declined by more than 10.5 percent since its October 2024 report, which addressed the previous period between April and September of that year.
X experienced its most significant decline in France, with a reduction of more than 2.7 million monthly active users, dropping from 20.1 million to 17.4 million between this report and the last. Additionally, X lost nearly 2 million users in Poland, close to 1.5 million users in Germany, and more than 1 million users in Spain. Notably, Luxembourg and Lithuania saw a quarter of their X users leave the platform.
X has been shedding users for a while. Recently, Musk's AI company, xAI, acquired the social media platform at a value comparable to what Musk originally paid in 2022. Musk and his team have aimed to present a positive outlook on X's performance, despite facing revenue declines and ongoing controversies since the takeover.
X did witness a spike in traffic and returning advertisers following significant political events, but these increases have proven to be temporary. Analysts project that X will continue to experience user losses this year. While X is not mandated to report active user data outside of the EU, an analysis last September indicated that the platform lost nearly one-fifth of its daily active user base in the U.S. and one-third in the United Kingdom. This trend aligns with global protests affecting Tesla, leading to a notable decline in profits.
