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GameStop, the meme stock retailer, purchases its inaugural batch of Bitcoin, acquiring $500 million worth.

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A general view of the GameStop logo on one of its stores in the city center of Cologne, Germany.<br>
Ying Tang | Nurphoto | Getty Images<br>
GameStop said Wednesday it has officially purchased 4,710 bitcoins, valued at over half a billion dollars, as the video game retailer initiated its crypto acquisition plan, similar to a recent strategy adopted by another notable firm.<br>
The purchase, marking its first investment in bitcoin, was valued at $512.6 million with bitcoin's price at $108,837 on Wednesday. The world's leading cryptocurrency has experienced significant gains recently, achieving a record high near $112,000 last week, as easing trade tensions and the downgrade of U.S. sovereign debt by Moody's have emphasized alternative stores of value like bitcoin.<br>
Shares of GameStop fell more than 8% during morning trading after the announcement. The stock, often referred to as a meme stock, is up about 8% this year. As of February 1, the company had accumulated a cash reserve of $4.76 billion, according to its annual report released in April.<br>
The news about GameStop's intention to add cryptocurrencies to its balance sheet was first reported in February. The company confirmed its plan in late March, noting that there is no limit set on the amount of bitcoin it may acquire.<br>
GameStop is taking cues from the software firm known for its substantial bitcoin investments in recent years, becoming a significant holder of the flagship cryptocurrency. This strategy led to a rapid, if volatile, increase in the company's stock value.<br>
GameStop's move into cryptocurrencies is part of an ongoing effort by CEO Ryan Cohen to rejuvenate the struggling brick-and-mortar business. Under Cohen's leadership, GameStop has been focused on reducing costs and streamlining operations to ensure long-term profitability.<br>

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