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Gemini Survey Reveals Rise in Global Cryptocurrency Ownership in 2025, with the UK at the Forefront

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Consumer adoption of cryptocurrency increased in 2025, with the U.K. leading the way, according to Gemini's '2025 Global State of Crypto' report released on Tuesday. U.K. ownership rose to 24%, up from 18% in 2024, while France reached 21% (up from 18%). The U.S. saw a slight increase to 21%, and Singapore led with 28%, an increase from 26%, based on a recent consumer survey by the crypto exchange.

The launch of a Strategic Bitcoin Reserve by President Trump enhanced confidence in cryptocurrency, with 23% of U.S. non-owners indicating it boosted their trust in digital assets. This sentiment was also reflected in the U.K. (21%) and Singapore (19%).

The survey revealed that memecoins are playing a significant role in attracting newcomers to crypto markets. In the U.S., 31% of investors owning both memecoins and traditional cryptocurrency reported starting with memecoins. Similar trends were noted in Australia (30%), the U.K. (28%), and other regions. Globally, 94% of memecoin holders also possess other crypto assets.

Spot crypto exchange-traded funds (ETFs) are gaining popularity, with 39% of U.S. crypto investors holding ETFs, an increase from 37%. Italy is leading with 47%, followed by the U.K. (41%), Singapore (40%), Australia (38%), and France (32%).

The crypto platform surveyed 7,205 consumers across the U.S., the U.K., France, Italy, Australia, and Singapore between March and April 2025.